In a world of often dubious environmental claims, you can trust Eco Choice Aotearoa to help you make responsible choices
Why choose products or services with an ecolabel?
- Helps eradicate greenwashing
- Saves you time when you're shopping
- Champions responsible practices
- Promotes economic efficiency
- Increases environmental awarness
- Enhances key environmental strategies
- Reduces the impacts of consumption
Ecolabels vs green symbols
Unlike ‘green’ symbols, which can be self-declared by manufacturers for marketing purposes, an ecolabel is awarded by an impartial third party. Ecolabel standards are independently determined to meet the highest environmental leadership and social responsibility specifications.
What is the purpose of an ecolabel?
Ecolabels cut through misleading environmental claims, helping you make informed and better choices. They endorse products or services that have been made in a sustainable way, by companies with a high standard of social responsibility, using environmentally preferable components and materials.